The LA Times had recently published an Interview the publication had with Justin Long, the actor whom plays the Mac in the ‘Get a Mac’ adverts.

“Nine out of 10 people who recognize me recognize me from the commercials,” he told the LA Times. “I had a guy come up to me, in my face, saying, ‘You think you’re so cool? You’re not cool’ and I’m saying to him, ‘Dude, it’s a commercial.’ ”

It is reported that Apple is planning a further 20 ads on top of the current 7. These ads are said to air in the next few weeks and months.